Category Archives: GEO
Generative Engine Optimization: how brands become visible and cited in AI answers.
AI Shopping Assistants and the Holiday Season, Explained
AI traffic to retail sites is surging. The data from Adobe and Salesforce, what shopping...
16
Oct
Oct
How to Measure AI Traffic and AI Visibility, Explained
Why analytics undercount AI traffic, six ways to measure AI visibility, and what the new...
14
Oct
Oct
How AI Assistants Decide Which Businesses to Recommend, Explained
Customers now ask AI assistants which business to choose. How the shift happened, the data...
14
Oct
Oct
Digital PR and AI Citations, Explained: Why ChatGPT Trusts Earned Media Over Your Website
84% of AI citations in ChatGPT, Claude and Gemini come from earned media. What digital...
08
Oct
Oct
How AI Visibility Tools Really Measure Prompts: Semrush vs. Ahrefs vs. Google (2026)
Semrush estimates prompt demand, Ahrefs audits AI answers, Google shows impressions. What each AI visibility...
30
Sep
Sep